I'm a Product Design Director with 12+ years across voice AI, fintech, SaaS, and enterprise platforms β currently shaping conversational AI at Thinkrr.ai and global money flows at AirTM.
My work sits at the intersection of strategy and craft: framing the right business problem, translating it into product experiences, and shipping with measurable outcomes β activation, retention, time-to-value, the lines on the dashboard that fund the next bet.
Beyond the product, I founded Mujeres IT in 2018 β a community of 1,600+ women in tech across the globe. It earned me a Santander W50 recognition as a Top 50 Global Female Leader, but more importantly, it built the network that now mentors the next generation.
I lead remote, cross-functional teams across LATAM, the US, and Europe. Strategy first. Craft always. People at the center.
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Santander SW50 2026 Event
Design Principles
Design for scale
Design that is crafted with the future in mind, ensuring products can grow and evolve seamlessly within a dynamic visual and interactive ecosystem. Scalability prioritized as a core quality attribute from conception.
Design enhances human capabilities
- Design that is created to amplify human potential, increasing task effectiveness by focusing on the user journey. Technology is leveraged to expand or intelligently automate user tasks, not replace human insight.
Designerβs intuition
The unique insight of designers is trusted and valued. While grounded in data and evidence, design decisions are also guided by experienced intuition, ensuring optimal outcomes for users.
Contact
email@domain.com
000-000-000
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What do I bring to the table?
Design vision
In constant search for innovative designs that add value and drive the business forward, embodying design principles and commitment to redefining the product experience through design.
Design strategy
I can develop UX roadmaps with short-term experiments and long-term initiatives to achieve business goals, collaborating closely with cross-functional team members.
Design oversight
I lead execution, culture, process, and outcomes and oversee multiple experiments, projects, and design initiatives.
Contact
email@domain.com
000-000-000
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Team growth
I manage and nurture the growth of IC Product Designers, providing coaching and mentorship to develop their skills and align their contributions.
Boost efficiency
I collaborate with design leadership to continuously evolve and enhance our design tools, operations, and processes to boost efficiency, creativity, and consistency across the design function.
Contact
email@domain.com
000-000-000
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β Facebook